Unleashing Entrepreneurial Liberation: Tai Goodwin's Journey from Coaching to Quiz Marketing Mastery

In this captivating episode of the Profit Producers podcast, Tai Goodwin, recognized as the Liberated CEO, shares her entrepreneurial journey, offering a wealth of insights from coaching and social media marketing to her current focus on harnessing the power of quizzes as an impactful marketing strategy. Tai delves into the key moment when a quiz propelled her email list growth and underscores the significance of tailoring quizzes for diverse stages of the customer journey. She provides a valuable profit-producing strategy, stressing the need for a well-constructed email sequence for active lead follow-up. The discussion touches on setbacks in business, with Tai candidly discussing challenges in hiring and a notable financial setback, sharing valuable lessons learned. The episode concludes with a rapid-fire round, unveiling Tai's background in fashion design, her current reading choices, and exciting projects for the year, including an intuitive messaging card deck. Listeners are encouraged to join the Liberated CEO community on Facebook for weekly insights. Tai generously shares two special gifts: "151 Quiz Ideas" and "What Type of Quiz is Right for Your Business."

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